Saturday, February 8, 2014

Law Firm Logo Inspiration.

I decided to look online for some inspiration for my law firm logo. I found some really interesting concepts.

The Hamm Law Firm logo is neat because it incorporates the "HLF" in a similar way that I want to incorporate "SLG" into my design. The cool colors of the logo convey a more calming aspect and I like how the "L" is attached to the "H. I think it is a cohesive design and the colors complement each other. http://www.hammlawvi.com/



Another really interesting logo is one by Miles Caldwell for Mays Byrd and Associates. Found at http://milescaldwell.com/work/mays-byrd-law/. I love how the colors complement each other. The letters are defintely distinguished from the background and negative space makes the letters stand out even more. Having the blue and gray as negative space is an interesting concept. I believe that it does make the logo look somewhat "busy" and my eyes cannot seem to find one place to stay. But I do like the concept of the white letters against the colored background.


The next logo is one that uses a picture of the New York Skyline. I like the way that the "S" is drawn to allow for the picture to be placed inside of it. The letters underneath the "S" are in all caps and a lighter blue against the negative dark blue space. I think the letters stand out well and convey a message that they are professional and the colors convey a calming aspect. http://spire-law.com/

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